good design = eco-friendly
Earlier this year, I visited the New York International Gift Fair to check out some new and innovative designs. As usual, during my travels around the showroom floor, I did not seek out "green" brands. Instead I looked for the "green" in the brands with style and design I found appealing. It's the turned-on-its-head kind of thinking that is my eco-style. I found loads of great brands with elements that are definitely eco-friendly, even though they do not use this as their brand platform. Which I think is the smart way to go, because at some point the consumer will simply expect the brand to be ethical, responsible, and sustainable. If you're a brand that's not thinking this way, then you better get started tout suite!
Photo Credit: Emily Anderson, featuring Fluf.
Check-out my Facebook Fan Page for more photos from the NYIGF...and become a fan of Good with Style while you're at it!
XO
Emily
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